So I thought about starting a small band. I mean I do live in Austin so it's a given that this would happen. However, I can't give up my day job and want to make sure that I create a website that's doing work for me that I may not be able to do. Such as getting my bands name out there. I've done some research and thought I'd share some tips in how it relates to my band "The Thrashers." So now for some search engine optimization tips for an Austin punk band:
1. I need to know my target audience. Well it's more 70s punk than the often overused "alternative" brand. I in my 30's realize that there are people during my generation that appreciate that era and the music it produced but I also know living in a primarily college town that I could market to a decent amount of UT students as well.
2. Use the right keywords. This was a tricky one for me so I used the assistance of sites like Google and Yahoo that both have free tools that give you key word suggestions (e.g., Google Adwords). I think Austin punk band is a good start. But just incase a site such as Wordtracker.com can help me with the keywords I choose.
3. Oh how important a title tag can be. I didn't realize this till I read several articles on search engine results page and how my title has be good enough for people to want to click on it.
So I know my audience and I'm working towards figuring out what words potential fans of punk music are searching for. It's a good start. I also am learning that search engine optimization is tougher than I thought and it's going to take more thought than I had anticipated.
I'm looking forward to the challenge. Austin search engine optimization website offers more tips on developing and improving your website
Monday, November 24, 2008
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